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"Nations and Firms in the Global Economy" offers an accessible introduction to the world economy, blending insights from international economics and international business. The authors argue that key topics in international economics cannot be fully understood without knowledge of international business, and vice versa. The book reviews and combines insights from both fields, applying them to real-world issues and clearly explaining the main concepts in a uniquely integrated approach.
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Edition: 1st
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Publisher: Cambridge University Press
Publishing Year: 2006
ISBN: 0521832985
Pages: 476