An electronic copy of book is available for Library Members Sign in to view the book
This textbook offers a comprehensive exploration of managerial economics, covering topics such as the theory of the firm, demand theory and estimation, production and cost analysis, market structures, pricing strategies, game theory, investment analysis, and government policy. It adopts a user-friendly, problem-solving approach, guiding readers from simple problems to complex case studies to illustrate the application of economic principles in managerial decision-making.
Sub Title:
Edition:
Volume:
Publisher: Cambridge University Press
Publishing Year: 2006
ISBN: 978-0-511-11487-8
Pages: 557