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Aimed at non-technical managers, Braun delivers a toolkit for making informed decisions on technology acquisition and deployment. It emphasizes: Key concepts of technology and innovation Gathering internal data to support strategic tech decisions Technology assessment methodologies in corporate and public spheres (e.g., Congress) The broader societal implications of technology—environmental, employment, and skill development Practical techniques like forecasting, cost-benefit analysis, cross-impact analysis Real-world applications, including environmental and biotech assessments

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245: $a: Technology in Context: Technology Assessment for Managers
245: $b:
082: $a:
100: $a: Ernest Braun
650: $a: Business, Management
250: $a: 1st
440: $v:
250: $b: Taylor & Francis
250: $c: 1998
020: $a: 978‑0415183437
300: $a: 176