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This book offers practical negotiation strategies specifically tailored for managers. It guides readers through building a strong pre-negotiation foundation, understanding interests vs. positions, and developing strategies to guide negotiations effectively. Cohen also addresses common negotiation pitfalls and provides battle‑tested methods to achieve personal and organizational objectives.
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Publisher: Mc Graw Hill
Publishing Year: 2002
ISBN: 978‑0‑07‑1387576
Pages: 180