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"Riding the Waves of Culture" is a seminal work that delves into the complexities of cultural diversity within the global business landscape. Authored by renowned experts Fons Trompenaars and Charles Hampden-Turner, this book provides a comprehensive framework for understanding and navigating cultural differences in business settings. The fourth edition, published in 2020, addresses significant changes in politics, society, economics, and technology, reflecting the evolving nature of global interactions. ​

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245: $a: RIDING THE WAVES OF CULTURE
245: $b:
082: $a:
100: $a: Fons Trompenaars & Charles Hampden-Turner
650: $a: Education
250: $a: 4th
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250: $b: McGraw-Hill Education
250: $c: 2020
020: $a: 978-1260468649​
300: $a: 276